Author Archives: pandraos

Some tips regarding B to B newsletters and e-blasts

By pandraos | Published: August 10, 2010
My blog is back after a 3 month hiatus due to my traveling and other bad excuses which I won’t bother you with. The current post is intended to share some of the knowledge I’ve gained while preparing a B to B e-blast for a client. How to measure the performance of a newsletter or e-blast [...]
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The REAL power of social media – or can Facebook save a life?

By pandraos | Published: May 21, 2010
Talking about social media has become so mainstream my head hurts every time I hear about an upcoming conference on “how to use social media in a business context” or when I see an article in an business paper with the title “the power of social media”. I was telling myself get over it, social [...]
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Intercolonial Trade within the French Atlantic World, 1708 – 1763

By pandraos | Published: May 14, 2010
Yet another random post, but I’ve been wanting to publish this one for a while now. In a (not so distant) past, I was a Master’s student in McGill’s history department, destined to become a gentleman and a scholar. Then I discovered the world of interactive media and all hell broke lose. In the meantime, many [...]
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5 raisons de me choisir comme blogueur représentant les Pays-Bas lors du mondial 2010

By pandraos | Published: April 26, 2010
Vous avez peut-être entendu parler du concours de Radio-Canada, qui cherche un blogueur pour représenter chaque pays participant à la Coupe du Monde 2010? Personnellement, je trouve que c’est une excellente initiative qui démontre comment une grosse organisation peut faire du Web participatif afin d’augmenter à faible coût la valeure ajoutée qu’elle apporte à son [...]
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10 tech questions to ask a Web agency before starting a project

By pandraos | Published: April 2, 2010
One of the things that saddens me the most about our industry is that in the age of “green” where most  industries are striving to reduce the level of waste they produce (or least pretending to) the average lifetime of a website is about 2 years. Not that every website gets redone every 2 years, [...]
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